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Home Entertainment

Senco Group signs Mzbel as Ambassador

Philip Akonor by Philip Akonor
February 2, 2024
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Renowned Ghanaian hiplife artist, Mzbel, has officially inked an ambassadorial deal with Senco Global Developers Ltd, a distinguished Real Estate and Construction company based in Ghana.

Senco Global Developers Ltd, with expertise in building and road construction, real estate development, electrical engineering, property sales, and the supply of general construction materials, has selected Mzbel as the face of their brand, recognizing her influence and widespread appeal.

During the signing ceremony, Mzbel expressed her gratitude to the company for the opportunity and for placing their trust in her brand. The artist, who has also made a mark as a radio presenter, is celebrated for hits such as ‘Awoso Me’ and ‘Sixteen Years,’ and her impact extends beyond music. She expressed her elation at being selected as a brand ambassador and promised to use her huge following and social media presence to turn around the fortunes of the company.

On his part, Mawuli Korsi Senyo, the Chief Executive Officer of SENCO, lauded Mzbel as a lady of integrity, expressing confidence that this partnership will not only elevate the Senco brand within Ghana but also resonate beyond the country’s borders. The CEO anticipates that Mzbel’s involvement will catalyze the company’s growth and enhance its visibility both locally and internationally.

As part of this groundbreaking collaboration, an array of exciting initiatives has been unveiled. Mzbel is set to headline music shows and programs scheduled for the 14th of February, adding an extra touch of glamour to the Valentine’s Day festivities. This collaboration comes with a lucrative package for Mzbel, including a mansion, an undisclosed sum of money, and the privilege of embarking on foreign tours to witness some of Senco’s flagship projects and also woo investors to the company.

The deal not only solidifies Mzbel’s stature in the entertainment industry but also marks a significant milestone for Senco Global Developers Ltd as they strategically align themselves with one of Ghana’s most influential and respected artists.

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